A Multiple Choice question is a simple, closed-ended question type that allows respondents to select one or more answers from a pre-defined list of options.
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What Respondents See
When the radio button option is used, respondents will be able to choose one options from a list of answer choices provided.
When the checkbox option is used, respondents will be able to select one or more options from a list of answers provided.
Creating a Multiple Choice Question
To add a Multiple Choice question to a survey:
On the campaign’s primary questions page, expand the + Add New Question menu, then select Multiple Choice.
Type the question and format it as necessary using the formatting tools.
Under the variable portion of the question, insert each response option that should be available for the question.
To add additional response options, click the blue + Add Option text below the responses.
To include Other as a response option, and to allows respondents to type in to specify their response, tick the checkbox beside the Other (please specify) field.
At the bottom of the question editor, mark the question as required (toggle on) or optional (toggle off) for the respondents.
Analyzing the Response Data
Multiple Choice questions are easy to analyze due to their closed-ended nature. To view response data, visit the Question Summary page within a campaign. Below is a live example of a single-answer multiple choice question.
Each question summary provides a visual breakdown and a table breaking down the response data.
