Within each account is a hierarchy, which defines the overall structure of the account and includes multiple tiers (organized as levels) with users assigned therein. Each hierarchy is organized into levels that best align with the given business unit's authority and overall organizational structure.

At the top of every hierarchy is a headquarters (HQ). This is typically the account’s name. If there is a published page for the HQ, it would represent the entire account.

The different levels of the hierarchy are called tiers. The labels given to the tiers (branch, region, division, etc.) vary based on the blueprint of the account.

• A blueprint is the technical structure of an account's hierarchy, which determines how many tiers exist between the headquarters and an individual user.

The image below shows a hierarchy with a standard blueprint including divisions, regions, branches, and teams, with users typically being assigned to teams.

Viewing the Hierarchy

To view an account’s hierarchy, use the left-side navigation menu within the account to click on the Hierarchy tab.