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The Dropdown Question lets respondents select one response option from a list of options shown in a dropdown menu. Adding a dropdown to your campaign has many benefits, from minimizing the space you will use to making your campaign simpler and more organized.



To add a Dropdown question to a survey:

  1. On the campaign’s primary questions page, expand the + Add New Question menu, then select Dropdown.

  1. Type the question and format it as necessary using the formatting tools.

  1. Under the variable portion of the question, insert each response option that should be available for the dropdown menu.

    1. To add additional response options, click the blue + Add New text below the responses.

    2. To allow the respondent to select several options from the dropdown list, toggle ON the Allow Multiselect toggle.

  1. At the bottom of the question editor, mark the question as required (toggle on) or optional (toggle off) for the respondents.

Since a dropdown question is an alternate form of a multiple-choice question, the data and analytics that are associated with it are also similar. Dropdown questions display a horizontal bar graph displaying each response option on the y-axis, and the percentage of responses given on the x-axis.

Beneath the bar graph is a table displaying each response option, the percentage of selections, and the total number of selections for each response.

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