Campaign Dashboard (Analytics)
Each campaign on Experience.com features its own dedicated dashboard, serving as a central hub for crucial performance metrics. By default, this dashboard displays the campaign's all-time statistics, with options to filter data for specific periods ranging from today to custom date ranges.
The dashboard offers comprehensive response data across five tabs:
Overview
This tab provides key insights such as surveys sent versus total responses and the corresponding completion rate. Additionally, completion rates for automated versus manual surveys are highlighted.
Question Summary
The question summary provides a comprehensive overview of the responses received for each question in the campaign. It presents information on the total number of responses and ratings for the question, indicating whether these metrics have increased or decreased compared to the previous time frame, enabling users to track trends and identify areas for improvement.
Reviews
The Reviews tab presents reviews collected from the campaign. Users can refine their view by applying filters at the page's top. Users and managers can filter reviews based on Tier, Agent, Status, Rank, and Replies by selecting a value from the dropdown menus, allowing for a more focused analysis of feedback data.
Campaign Leaderboard
The campaign leaderboard ranks users according to several metrics, including the number of reviews, average score, and completion percentage. However, the leaderboard table also displays additional data points, including the users' Search Rank Score. Filtering results by year, month, company region, and branch, allows for a more customized view of the leaderboard. Additionally, sort the leaderboard by rank in various ways, including High to Low, Low to High, Highest average score, Most Reviews, and Completion Rate, providing flexibility in analyzing performance data.
Incomplete Surveys
Incomplete Surveys provide details about the participating Customer, Agent, Participant Type, the number of Email & SMS Reminders sent, and the last communication date for surveys that have not been completed. Users can apply filters to view incomplete surveys by Agent, Customer, and Participant Type.
Within XMP, users can take the following actions on an incomplete survey:
Resend reminder email: resend reminder emails to prompt respondents to complete the survey.
Disable auto-reminders: disable automatic reminder emails for the survey.
Expire survey: expire the survey link, making it inaccessible to the respondent.
To take action on incomplete surveys, users can select the desired surveys by clicking on the corresponding checkbox. An Action dropdown button will be enabled at the top of the table, allowing users to choose one of the available options.